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DEADLINE FOR MEDIA APPLICATION SUBMISSION IS JULY 15
DEADLINE FOR MEDIA APPLICATION SUBMISSION IS JULY 15
2021
CINCH Named Official Apparel Company of The Run For A Million
Las Vegas – June 9, 2021 – CINCH Jeans & Shirts, a premier clothing company in the Western performance industry, is teaming up with The Run For A million, reining’s richest event, as the Official Apparel Company of the show.
Owned by Miller-International, CINCH is a sponsor of many of reining’s top athletes, so partnering with the event only made sense, said CINCH Director of Marketing Jessica Wahlert. The Run For A Million draws hundreds of reining fans, many of which are also CINCH wearers and followers.
“To see all of the reiners come together in a big-time event for that much money to be showcased in a place like Las Vegas, where the Western world is so prominent — we wanted to partner with them,” Wahlert said. “So many of our CINCH athletes are competitors, and even people outside of the athletes. It just seems like a very good partnership as far as who our customer base is and who we like to speak to on a day-to-day basis.”
Fans can purchase CINCH brand apparel at the event and enjoy the CINCH Saloon, a Western-style bar located next to the arena. In addition to other drinks, the saloon will be serving up Gold Buckle Beer, also owned by Miller-International. Gold Buckle will provide an additional lounge area for guests to visit and drink beer that was made for the Western industry.
“Our slogan is, ‘Brewed for the cowboy in all of us,’” Wahlert said of Gold Buckle Beer. “There’s a good representation of cowboy hats around a place like The Run For A Million, and being in Las Vegas, there’s plenty of cold beer to drink. We wanted to create that atmosphere for people to be able to take a little break and have a good time drinking good beer while watching great horses.”
Brewed in La Junta, Colorado, Gold Buckle offers different beers for each person’s taste profile, including Gold Buckle Original, Gold Buckle Superlight and Gold Buckle Hard Seltzer. Whether in town as a competitor or as a spectator, all are invited to the Gold Buckle Beer lounge to relax and unwind during the show.
The Run For A Million will take place Aug. 18-21 at the South Point Arena and Equestrian Center in Las Vegas. To learn more about The Run For A Million, visit www.trfam.com, and find the show on Facebook here.
Purchase tickets for Friday night’s $150,000 Invitational Fence Work Challenge, Saturday’s $50,000 Farnam Invitational Freestyle, and Saturday night’s $1,000,000 Run For A Million Competition here.
THE RUN FOR A MILLION is produced by Brumley Management Group, LLC. For information regarding this event, sponsorship, vendor space, and advertising opportunities contact Brumley Management Group at brumleyevents@gmail.com
Las Vegas – June 9, 2021 – CINCH Jeans & Shirts, a premier clothing company in the Western performance industry, is teaming up with The Run For A million, reining’s richest event, as the Official Apparel Company of the show.
Owned by Miller-International, CINCH is a sponsor of many of reining’s top athletes, so partnering with the event only made sense, said CINCH Director of Marketing Jessica Wahlert. The Run For A Million draws hundreds of reining fans, many of which are also CINCH wearers and followers.
“To see all of the reiners come together in a big-time event for that much money to be showcased in a place like Las Vegas, where the Western world is so prominent — we wanted to partner with them,” Wahlert said. “So many of our CINCH athletes are competitors, and even people outside of the athletes. It just seems like a very good partnership as far as who our customer base is and who we like to speak to on a day-to-day basis.”
Fans can purchase CINCH brand apparel at the event and enjoy the CINCH Saloon, a Western-style bar located next to the arena. In addition to other drinks, the saloon will be serving up Gold Buckle Beer, also owned by Miller-International. Gold Buckle will provide an additional lounge area for guests to visit and drink beer that was made for the Western industry.
“Our slogan is, ‘Brewed for the cowboy in all of us,’” Wahlert said of Gold Buckle Beer. “There’s a good representation of cowboy hats around a place like The Run For A Million, and being in Las Vegas, there’s plenty of cold beer to drink. We wanted to create that atmosphere for people to be able to take a little break and have a good time drinking good beer while watching great horses.”
Brewed in La Junta, Colorado, Gold Buckle offers different beers for each person’s taste profile, including Gold Buckle Original, Gold Buckle Superlight and Gold Buckle Hard Seltzer. Whether in town as a competitor or as a spectator, all are invited to the Gold Buckle Beer lounge to relax and unwind during the show.
The Run For A Million will take place Aug. 18-21 at the South Point Arena and Equestrian Center in Las Vegas. To learn more about The Run For A Million, visit www.trfam.com, and find the show on Facebook here.
Purchase tickets for Friday night’s $150,000 Invitational Fence Work Challenge, Saturday’s $50,000 Farnam Invitational Freestyle, and Saturday night’s $1,000,000 Run For A Million Competition here.
THE RUN FOR A MILLION is produced by Brumley Management Group, LLC. For information regarding this event, sponsorship, vendor space, and advertising opportunities contact Brumley Management Group at brumleyevents@gmail.com
The Run For A Million Welcomes Cow Horses to 2021 Event with $150,000 Fence Work Challenge
Las Vegas – June 9, 2021 – The Run For A Million, reining’s richest event, is expanding beyond sliding stops and turnarounds with the addition of the $150,000 Invitational Fence Work Challenge.
Top reined cow horse riders and their mounts will be showcased during the challenge, which will be held Aug. 20 at the South Point Arena and Equestrian Center in Las Vegas.
“We're welcoming another division of the Western performance disciplines into The Run For A Million,” said Amanda Brumley of Brumley Management Group, producer of The Run For A Million. “This event is designed to celebrate the Western lifestyle, and the cow horse fence work challenge is a perfect fit for the event. It will add a huge amount of excitement watching these top riders and horses compete for $150,000.”
The competition, which will feature just the cow work part of the reined cow horse trifecta, involves taking a cow down the fence and then circling it up in the middle of the arena. It is open to bridle horses only and will pay out $60,000 to first place.
“It’s going to be incredible,” said NRCHA President Corey Cushing. “Who doesn't like to watch great performance horses in whatever event they're doing, especially when it's the best? The fact that we get to showcase how talented and how great these animals can be, and with the stage being set as good as it's going to be — it's going to be incredible. The excitement's already building.”
The invitational is open to the top 15 riders on the National Reined Cow Horse Association (NRCHA) Open rider eligibility list, based on a three-year average. Those riders are:
The reined cow horse industry has been in a state of growth over the last few years, and the addition of the Invitational Fence Work Challenge will expose the sport to even more Western performance horse enthusiasts, Cushing added. The time in the spotlight can only help the sport get better.
“A big thanks to Taylor [Sheridan] for putting this all together,” Cushing said. “For the time and effort that goes into these horses, and how much they mean to us, when we can go to a place like that and highlight them, all we can do is tell him thanks because the competitors and horses deserve it.”
The Run For A Million will take place Aug. 18-21 at the South Point Arena and Equestrian Center in Las Vegas. To learn more about The Run For A Million, visit www.trfam.com, and find the show on Facebook here.
Purchase tickets for Friday night’s $150,000 Invitational Fence Work Challenge, Saturday’s $50,000 Farnam Invitational Freestyle, and Saturday night’s $1,000,000 Run For A Million Competition here.
THE RUN FOR A MILLION is produced by Brumley Management Group, LLC. For information regarding this event, sponsorship, vendor space, and advertising opportunities contact Brumley Management Group at brumleyevents@gmail.com
Las Vegas – June 9, 2021 – The Run For A Million, reining’s richest event, is expanding beyond sliding stops and turnarounds with the addition of the $150,000 Invitational Fence Work Challenge.
Top reined cow horse riders and their mounts will be showcased during the challenge, which will be held Aug. 20 at the South Point Arena and Equestrian Center in Las Vegas.
“We're welcoming another division of the Western performance disciplines into The Run For A Million,” said Amanda Brumley of Brumley Management Group, producer of The Run For A Million. “This event is designed to celebrate the Western lifestyle, and the cow horse fence work challenge is a perfect fit for the event. It will add a huge amount of excitement watching these top riders and horses compete for $150,000.”
The competition, which will feature just the cow work part of the reined cow horse trifecta, involves taking a cow down the fence and then circling it up in the middle of the arena. It is open to bridle horses only and will pay out $60,000 to first place.
“It’s going to be incredible,” said NRCHA President Corey Cushing. “Who doesn't like to watch great performance horses in whatever event they're doing, especially when it's the best? The fact that we get to showcase how talented and how great these animals can be, and with the stage being set as good as it's going to be — it's going to be incredible. The excitement's already building.”
The invitational is open to the top 15 riders on the National Reined Cow Horse Association (NRCHA) Open rider eligibility list, based on a three-year average. Those riders are:
- Corey Cushing
- Justin Wright
- Kelby Phillips
- Clayton Edsall
- Lance Johnston
- Sarah Dawson
- Nicholas Dowers
- Matt Koch
- Chris Dawson
- Zane Davis
- Luke Jones
- Erin Taormino
- Boyd Rice
- John Swales
- Clay Volmer
The reined cow horse industry has been in a state of growth over the last few years, and the addition of the Invitational Fence Work Challenge will expose the sport to even more Western performance horse enthusiasts, Cushing added. The time in the spotlight can only help the sport get better.
“A big thanks to Taylor [Sheridan] for putting this all together,” Cushing said. “For the time and effort that goes into these horses, and how much they mean to us, when we can go to a place like that and highlight them, all we can do is tell him thanks because the competitors and horses deserve it.”
The Run For A Million will take place Aug. 18-21 at the South Point Arena and Equestrian Center in Las Vegas. To learn more about The Run For A Million, visit www.trfam.com, and find the show on Facebook here.
Purchase tickets for Friday night’s $150,000 Invitational Fence Work Challenge, Saturday’s $50,000 Farnam Invitational Freestyle, and Saturday night’s $1,000,000 Run For A Million Competition here.
THE RUN FOR A MILLION is produced by Brumley Management Group, LLC. For information regarding this event, sponsorship, vendor space, and advertising opportunities contact Brumley Management Group at brumleyevents@gmail.com
2019
PARAMOUNT NETWORK AND ACADEMY AWARD®-NOMINEE TAYLOR SHERIDAN CHARGE INTO HIGH-STAKES WORLD OF ELITE HORSEMANSHIP,
LAUNCHING ORIGINAL SERIES THE LAST COWBOY AND NEW COMPETITION
WITH $1 MILLION PURSE
NEW DOCUMENTARY-COMPETITION SHOW FROM EXECUTIVE PRODUCER SHERIDAN,
TRULY ORIGINAL AND 101 STUDIOS PREMIERES THIS JULY
SERIES FINALE FEATURES FIRST-EVER “RUN FOR A MILLION” REINING COMPETITION
TAKING PLACE AUGUST 15-17 IN LAS VEGAS
New York, NY, June 20, 2019 – Today, Paramount Network announced it has green-lit an all-new original series, The Last Cowboy, from Academy Award®-nominee Taylor Sheridan, writer of Hell or High Water and Sicario, writer/director of Wind River and co-creator of the hit Paramount Network original scripted drama series Yellowstone. Produced by Truly Original and executive produced by 101 Studios, the unscripted series spotlights the highly-skilled horsemen and trainers competing in the intense, high-stakes world of professional reining.
The Last Cowboy chronicles the lives of eight men and women who compete on the regular reining circuit, a western-based competition where riders guide horses through a precise pattern of circles, spins and stops. These horsemen are determined to elevate and preserve the cowboy tradition as they train and engage in the exclusive ultra-competitive sport.
In conjunction with the series, Sheridan is also launching a reining event called “Run for a Million,” the sport’s first-ever, arena-based competition with a $1 million purse, marking the largest in its history. The upcoming experience will take place on August 15-17, 2019 at the South Point Arena and Equestrian Center in Las Vegas, and the competition will come to life in the series finale.
Said Sheridan, “The grit, beauty and tenacity of the West are linked to America’s legacy and my creative drive has been to explore those, in all their complexities, in film and scripted television. Now, with ‘The Last Cowboy’ and ‘Run for a Million,’ we’re bringing the real men and women, and their dedication to the sport of reining, to the small screen, an unmasking of the cowboy world that we hope TV audiences will enjoy.”
“Viewers came in massive numbers to watch Yellowstone last season to see the way we showcase modern day western life,” said Keith Cox, President of Development, Paramount Network and TV Land. “Now we’re serving up fans an inside look at the lives of real horsemen and their challenges and triumphs within the world of competitive horse reining.”
Said Glenda Hersh and Steven Weinstock, executive producers and co-CEOs of Truly Original, “What many people don’t know is that some of the greatest cowboys in the world aren’t living and working on ranches; they’re competing in one of the world’s most elite sports. Riders, trainers and horses perform at spectacular levels, and the drama and stakes of reining are as intense as any professional sport – with major money also on the line.”
The Last Cowboy is produced for Paramount Network by Truly Original (Deal or No Deal, Ink Master, The Real Housewives of Atlanta) with Glenda Hersh and Steven Weinstock serving as executive producers. Taylor Sheridan, 101 Studios and David C. Glasser serve as executive producers. Tori Socha oversees the production for Paramount Network.
About Truly Original
Truly Original creates a broad range of scripted and unscripted programming for television and digital platforms. Run by Emmy® Award-winning producers Glenda Hersh and Steven Weinstock, who serve as Truly Original’s co-presidents and CEOs, the company is a subsidiary of Endemol Shine North America. In addition to The Last Cowboy, Truly Original’s series include Ink Master and Ink Master: Grudge Match for Paramount Network; Deal or No Deal for CNBC, hosted by Howie Mandel; The Real Housewives of Atlanta, The Real Housewives of Potomac, Don't Be Tardy, Shahs of Sunset and Summer House for Bravo; Basketball Wives for VH1; To Have & To Hold: Charlotte for OWN; Swamp People for History; Teen Mom: Young Moms Club for MTV; and many others.
About 101 Studios
101 Studios is a global entertainment company dedicated to the acquisition, financing, development, production and distribution of high-caliber, creator-driven storytelling. Formed by veteran film and television executives David Glasser and David Hutkin in 2019, the studio empowers content creators through first-class collaboration and innovation. Inaugural releases include Alfonso Gomez-Rejon’s The Current War, featuring Benedict Cumberbatch and Michael Shannon, and the second season of Taylor Sheridan’s modern-day western series Yellowstone, starring Kevin Costner.
About Paramount Network
Paramount Network is a premium entertainment destination that pushes the limits of storytelling with bold original scripted and non-scripted series. Inspired by over a century of cinema, Paramount Network is where today’s brightest stars bring the experience of the big screen to every screen with stories that are immersive, inclusive, and deeply personal. A subsidiary of Viacom Inc., Paramount Network has a global reach of 234 million households across 117 countries. For up-to-the-minute and archival press information and photographs visit Paramount Network’s press site at paramountnetwork.com/press and follow us on Twitter at @ParamountNetPR for the latest in breaking news updates, behind-the-scenes information and photos.
The Last Cowboy chronicles the lives of eight men and women who compete on the regular reining circuit, a western-based competition where riders guide horses through a precise pattern of circles, spins and stops. These horsemen are determined to elevate and preserve the cowboy tradition as they train and engage in the exclusive ultra-competitive sport.
In conjunction with the series, Sheridan is also launching a reining event called “Run for a Million,” the sport’s first-ever, arena-based competition with a $1 million purse, marking the largest in its history. The upcoming experience will take place on August 15-17, 2019 at the South Point Arena and Equestrian Center in Las Vegas, and the competition will come to life in the series finale.
Said Sheridan, “The grit, beauty and tenacity of the West are linked to America’s legacy and my creative drive has been to explore those, in all their complexities, in film and scripted television. Now, with ‘The Last Cowboy’ and ‘Run for a Million,’ we’re bringing the real men and women, and their dedication to the sport of reining, to the small screen, an unmasking of the cowboy world that we hope TV audiences will enjoy.”
“Viewers came in massive numbers to watch Yellowstone last season to see the way we showcase modern day western life,” said Keith Cox, President of Development, Paramount Network and TV Land. “Now we’re serving up fans an inside look at the lives of real horsemen and their challenges and triumphs within the world of competitive horse reining.”
Said Glenda Hersh and Steven Weinstock, executive producers and co-CEOs of Truly Original, “What many people don’t know is that some of the greatest cowboys in the world aren’t living and working on ranches; they’re competing in one of the world’s most elite sports. Riders, trainers and horses perform at spectacular levels, and the drama and stakes of reining are as intense as any professional sport – with major money also on the line.”
The Last Cowboy is produced for Paramount Network by Truly Original (Deal or No Deal, Ink Master, The Real Housewives of Atlanta) with Glenda Hersh and Steven Weinstock serving as executive producers. Taylor Sheridan, 101 Studios and David C. Glasser serve as executive producers. Tori Socha oversees the production for Paramount Network.
About Truly Original
Truly Original creates a broad range of scripted and unscripted programming for television and digital platforms. Run by Emmy® Award-winning producers Glenda Hersh and Steven Weinstock, who serve as Truly Original’s co-presidents and CEOs, the company is a subsidiary of Endemol Shine North America. In addition to The Last Cowboy, Truly Original’s series include Ink Master and Ink Master: Grudge Match for Paramount Network; Deal or No Deal for CNBC, hosted by Howie Mandel; The Real Housewives of Atlanta, The Real Housewives of Potomac, Don't Be Tardy, Shahs of Sunset and Summer House for Bravo; Basketball Wives for VH1; To Have & To Hold: Charlotte for OWN; Swamp People for History; Teen Mom: Young Moms Club for MTV; and many others.
About 101 Studios
101 Studios is a global entertainment company dedicated to the acquisition, financing, development, production and distribution of high-caliber, creator-driven storytelling. Formed by veteran film and television executives David Glasser and David Hutkin in 2019, the studio empowers content creators through first-class collaboration and innovation. Inaugural releases include Alfonso Gomez-Rejon’s The Current War, featuring Benedict Cumberbatch and Michael Shannon, and the second season of Taylor Sheridan’s modern-day western series Yellowstone, starring Kevin Costner.
About Paramount Network
Paramount Network is a premium entertainment destination that pushes the limits of storytelling with bold original scripted and non-scripted series. Inspired by over a century of cinema, Paramount Network is where today’s brightest stars bring the experience of the big screen to every screen with stories that are immersive, inclusive, and deeply personal. A subsidiary of Viacom Inc., Paramount Network has a global reach of 234 million households across 117 countries. For up-to-the-minute and archival press information and photographs visit Paramount Network’s press site at paramountnetwork.com/press and follow us on Twitter at @ParamountNetPR for the latest in breaking news updates, behind-the-scenes information and photos.